A live class · 90 minutes · taught by Doug

Hyperfocus, Handled.

Six brilliant hours on the wrong thing, skipped meals, and a two-day crash — sound familiar? This class takes your brain's most misunderstood feature and gives it a seatbelt, a fuel gauge, and a save button. Built for business owners and busy brains who want the deep dive without paying its full price in crashes.

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The honest premise

It's not a superpower. It's a power tool with no guard.

We teach the version the research supports, not the version that sells hoodies.

Hyperfocus ≠ flow

Flow is voluntary and skill-balanced. Hyperfocus is involuntary and dopamine-driven — ADHD students report more hyperfocus but less flow than peers. That's why it keeps landing on the wrong task: the novelty picked it, not you.

No study crowns it

No research shows hyperfocus output beats ordinary focused attention. What's documented instead: skipped meals, missed obligations, burnout, and the crash. We plan around the real thing.

But it can be aimed

You can't summon hyperfocus — but you can bait it, by making the right task the novel one, and you can stop losing your place, with a save-game system. Handled, not suppressed.

What we cover

The 90-minute arc

1
0:00 – 0:20

The myth-busting

Hyperfocus vs. flow, the brain's roughly-2× reward bump for anything new, and the bill that always comes. Why "superpower" talk sets you up to fail — and the reframe that doesn't.

2
0:20 – 0:45

The pre-flight & the save button

Water, food, one real alarm — then the move that makes stopping possible: the alarm means SNAP, not stop. You'll write your own pre-flight checklist in class.

3
0:45 – 1:10

Steering the dive

Baiting the right rabbit hole: AI turns the deadline task into the novel one. Then a ten-minute body-double sprint — working alongside the whole room (people with ADHD swear by it, though formal research is thin) — so you feel the entry change in real time.

4
1:10 – 1:30

The fence & the recovery

The AI rabbit-hole warning, the brake prompt, the crash-day protocol, and your one-week hyperfocus ledger — so your own data, not internet claims, tells you what works.

Open the full slide deck →

Who it's for

Built for people whose time is the business

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Entrepreneurs & owners

When you are the product, a six-hour dive on the wrong thing is a payroll event. Aiming the dive is the highest-leverage skill in this building.

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Libraries & community groups

Runs with a projector and the audience's own phones. No accounts, no downloads, no experience needed.

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AI meetups & chambers

A concrete, honest, demo-heavy session on AI as structure — not hype. Every claim on every slide traces to a named study or is labeled a testimonial.